Wharton School of Business Shares Their Perspective on Health Care Insurance Company Mergers

As the nation’s top five health insurance companies jockey through merger proposals that could leave just three large companies at the top, a big question is, what does it mean for consumers – and the rest of the industry? Mark Pauly, a Wharton professor of health care management offers additional views on the effects of the mergers in this Knowledge@Wharton interview. Note: This interview was published [...]

By |2015-07-22T23:04:01+00:00July 22nd, 2015|Health Insurance|0 Comments

ACA Reform Causes Enrollment Decline, Contrary to What Was Expected

One reason? Take-Up Rates Among Those Under 30 Show Unexpected Decline. Young workers in the U.S. signed up for employer-sponsored health plans at a lower rate than last year, a surprising result that helped keep overall workplace enrollment rates flat. This is especially surprising as companies had been bracing for a big bump in the number of workers signing up for workplace plans because of the [...]

By |2015-07-22T19:17:31+00:00July 22nd, 2015|Health Insurance|0 Comments

Creative Sequencing, Key to Capturing Conversion

Last year, mobile advertising spend surpassed radio, magazine and newspaper buys combined in the U.S., and it’s projected to account for more than 70% of all digital spend by 2018, leaving desktop behind. In the U.S., digital audiences are now averaging nearly three hours each day on mobile and 25% use three devices daily. And, more than 40% cross devices during the conversion process. These numbers [...]

By |2015-07-22T15:33:06+00:00July 22nd, 2015|Insights|0 Comments