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So far newtlfsite has created 4 blog entries.

Engaging Insurance Customers During the COVID-19 Crisis…and Beyond

Engaging customers has long been a top strategic initiative for any company, with 85% of insurers investing in this important aspect of retention. This focus on the customer, and the desire to improve their experience has driven technological innovation and reshaped how customers interact and engage with companies, products and services. The recent outbreak of COVID-19 has only heightened the need for companies to offer their [...]

Carriers are taking the lead in digital personalization; let’s look at how

The insurance industry was once considered slow to innovate, but now is leading the way in meeting changing consumer preferences. That’s evident in the way insurers are using their wealth of data on policyholders to tailor their messaging and product offerings. Personalization is a growing customer desire across all industries. And it has the potential to transform the entire way the industry operates. Three quarters of [...]

By |2018-10-17T20:59:49+00:00October 17th, 2018|Data and Analytics, Insights, Insurance|0 Comments

Increasing Adoption of Voluntary Benefits Through Relevant Marketing

Voluntary benefits are a hot topic. In last week’s article we talked about the growth of this industry and why it’s important to obtain and retain talent. The variety of voluntary benefits (being offered) also addresses the expectations of today’s workers, said Wendy Herndon, second vice president of product development and implementation for insurer Aflac. “People today want to customize everything in their lives, and benefits [...]

By |2018-09-07T14:32:04+00:00April 26th, 2018|Uncategorized|0 Comments